Louviere, Jordan J. <br/><br/>
Stated choice methods  : Analysis and applications 
Jordan J. Louviere, David A. Hensher, Joffre D. Swait 
 - Cambridge  Cambridge University Press  2000 
 - 402 p.  25 cm 
<br/><br/><label>ISBN: </label>0521788307 
<br/><br/><label>Subjects--Index Terms: </label>Toma de decisiones Comportamiento del consumidor Modelos matematicos