What's in a steak? : A cross-cultural study on the quality perception of beef
Klaus G. Grunert
- Aarhus (Denmark) MAPP, The Aarhus School of Business 1996
- 31 p. 30 cm
- Working paper / MAPP (Denmark) 39 .
- Working paper / MAPP (Denmark) .
Comportamiento del consumidor Consumidores Analisis economico Calidad Carne Economia agricola